I chose an up-beat, positive music track and chose a medium-quick editing style. I felt that a long build-up, to match the build-up of the track, was needed to build the anticipation of the reveal and more accurately represent the event itself.
I included several crash zooms and tracking shots to add a sense of movement and dynamism.
I added a brief overview of the opening speeches by the company’s president as well as shots of some of the livelier parts of the event’s on-screen presentation.